The Ultimate Digital Marketing Course for Beginners
The Ultimate Digital Marketing Course for Beginners
01
Skill level
All levels
02
Sections
8
03
Lectures
84
04
Instructor
John Bura
What's inside
This course includes.
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8
Sections
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84
Lectures
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84
Resources
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Certificate of completion
Included
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Mobile and desktop access
Included
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AI learning assistance
Included
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Course content
Curriculum & lectures.
+ 01. Course Intro 6 lectures
1.1 Introduction To The Course
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1.2 Introduction Of The Instructor
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1.3 What Is Digital Marketing
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1.4 Why Should You Learn Digital Marketing
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1.5 Quick Win Example Of What You Can Do With Digital Marketing
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1.6 Course Requirements
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+ 02. Market Research 6 lectures
2.1 What Will Be Covered In This Section
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2.2 Find An Audience With 3 Simple Questions
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2.3 Get Responses To Your Survey
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2.4 Analyse Your Survey Results
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2.5 Get Valuable Feedback Without Sending A Survey
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2.6 Section Summary
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+ 03. E-mail Marketing 9 lectures
3.1 What Will Be Covered In This Section
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3.2 Why Market Your Business With Email
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3.3 Create A Free Mailchimp Account
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3.4 Add Opt-ins & Pop Ups To Your Website For Free
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3.5 Collect Emails Without A Website
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3.6 Create An Email Campaign With Mailchimp
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3.7 Write Email Subject Lines That Get Opened
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3.8 Email Marketing Analytics
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3.9 Section Summary
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+ 04. Copywriting 8 lectures
4.1 What Will Be Covered In This Section
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4.2 What Is Copywriting
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4.3 The “aida” Formula
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4.4 Writing Magnetic Headlines
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4.5 Flip Features Into Benefits
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4.6 Create An Irresistible Call To Action (cta)
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4.7 Write Like Your Customers Talk
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4.8 Section Summary
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+ 05. Search Engine Optimization 21 lectures
5.1 What Will Be Covered In This Section
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5.2 What Is Seo
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5.3 5 Seo Metrics To Measure Performance
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5.4 Seo Optimise Your Homepage
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5.5 Verify Website Google Search Console
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5.6 Conversions - Improving Website Speed
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5.7 Take The Google Mobile Friendly Test
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5.8 Keyword Research Steps & Strategy
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5.9 Quickly Brainstorm 1000's Of Keyword Ideas
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5.10 Narrow Down Your Keyword List
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5.11 Choose Target Keywords
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5.12 Write Title Tags Search Engines Love
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5.14 Appear In The Google Image Search Results
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5.15 Copy Optimization Headings Tags, Outgoing & Internal Links
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5.16 Types Of Backlinks & How To Get
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5.17 Maximise Links For Your Seo Campaigns
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5.18 Content That Generates Social Shares
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5.19 Leverage Authority Websites
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5.20 Build Backlinks & Valuable Relationships
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5.21 Local Seo How To Rank Local Business
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5.22 Section Summary
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+ 06. Youtube Marketing 17 lectures
6.1 What Will Be Covered In This Section
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6.2 Youtube Marketing Strategy
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6.3 Find Video Ideas With Competitor Analysis
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6.4 Find Youtube Video Ideas With Keyword Research
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6.5 Youtube Account Setup
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6.6 Youtube Account Optimisation
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6.7 Youtube Banner
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6.8 Youtube Channel Tags
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6.9 Youtube Seo
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6.10 Enable Custom Thumbnails
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6.11 Youtube Thumbnails
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6.12 Youtube Cards
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6.13 Youtube Comments
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6.14 Youtube Monetisation
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6.15 Youtube Ads
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6.16 Youtube Analytics
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6.17 Section Summary
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+ 07. Facebook Marketing 16 lectures
7.1 What Will Be Covered In This Section
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7.2 Why Market Your Business On Facebook
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7.3 Facebook Page Setup
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7.4 Facebook Icon
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7.5 Facebook Cover Image
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7.6 Facebook Page Description
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7.7 Facebook - What To Post
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7.8 8 Tactics To Get Your First Page Likes
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7.9 Secret Way To Boost Page Likes
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7.10 Facebook Competitions Contests
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7.11 Facebook Groups
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7.12 Facebook Live
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7.13 Manage Multiple Facebook Pages
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7.14 Facebook Comments & Reviews
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7.15 Facebook Insights
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7.16 Section Summary
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+ 08. Course Summary 1 lecture
8. Course Summary And Next Steps
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Description
About this course.
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Instructors
Taught by people who ship.
John Bura
Founder and CEO of Mammoth Club and Course Pro, the #1 AI-powered Learning Management System for course and content development, training and evaluation.
Ready to start building?
The Ultimate Digital Marketing Course for Beginners